Despite all the talk about disruption and new models sweeping real estate, old-fashioned referrals are actually becoming more important to brokerages. According to the 2020 NAR Profile of Home Buyers and Sellers, agent referrals were the 6th most common way a buyer found their agent (5% of transactions), and 5th Read more…
It’s 2021. Somehow, COVID unleashed a rip-roaring housing market that is not abating. I’m working with buyers who offered $5k over, then $10k over, then $20k over, and $35k over, and losing out to higher offers. It sucks for buyers agents and we want a magic bullet that gets our Read more…
I’m a couple weeks late on my annual “fastest growing real estate companies” article for 2021. Here is my ranking from 2020 if you would like to see! Let’s get straight to it! Companies with Tough 2020s It’s not my intention to call anyone out, but it is interesting to Read more…
They tried to warn us! From elementary school through high school and beyond – you will need to understand math. A lot of us didn’t listen, or perhaps despite our best efforts, just could not wrap our minds around the concepts. If you’re looking to work as a real estate Read more…
What are the skills needed to be a real estate agent? Or better yet, thrive as a real estate agent? To answer this question, I looked at real estate agent job listings. What are some of the most common skills that brokers and sales managers are looking for in real Read more…
Looking for an expert to plug some holes in your business? Need some guidance? You no doubt already follow some of the top sites to stay on top of real estate tech news and trends. But you need something more! Whether you are a single agent just starting out, a Read more…
Social media! Engage your customers! Be authentic! Be consistent! Create shareable content! You’ve probably heard all this advice about your local business’s social media presence. And unless you are a natural social butterfly, creating content for a Facebook business page can seem like time-consuming work! Fortunately, it doesn’t have to Read more…
Are you just starting out in real estate? Ready to save every red cent to get your business off the ground? New real estate agents are especially prone to overspending. There are so many cool toys that seem like they could be the difference-maker. But keep in mind that the Read more…
So what is the truth about being a real estate agent? Below is a popular meme in real estate Facebook groups that partially answer that question. Being a real estate agent is a full-time, 24/7 job with high highs and low lows. It is no different than owning your own Read more…
Realtors are always moving. That’s why your phone, and the apps on it, are incredibly important! Your phone is your mobile office, allowing you to manage your social media accounts, search for homes, email marketing, collaborate with team members, open houses, text message, and run your lead management while on Read more…