Looking for some professional real estate marketing help? Maybe you’re ready for a consultant for your business, or even done with it all and want to outsource your CMO duties to an agency? Below is a list of some of the top real estate marketing companies and consultants in our Read more
When at their best, a good closing gift serves as the capstone to a fruitful journey in a way that is heartfelt, helpful, and memorable. Finding the perfect gift can be nerve-wracking. You want to balance between spending too much or too little, too personal or too generic, too highfalutin Read more
Why Use Infographics? Engagement. Infographics work because they are colorful, eyecatching, and, most importantly, shareable. A Facebook visitor is far more likely to share an aesthetic and pithy infographic on your feed than a 1200 blog post (which is a good reason to combine blog posts, good for SEO, with Read more
Updated January 20, 2020; Originally published August 28, 2018 We’ve been told “video is the next big thing” for the past decade. Is it still true? Was it ever? The answer is it is still very early in video as a real estate lead generation tool. There isn’t yet that Read more
Whether you are starting from scratch or reinventing yourself, spending time on your real estate brand sooner rather than later will save you headaches down the road. Once a brand establishes itself in the mind of the consumer (for better or worse), it can be very hard to change it. Read more
This isn’t a how to make a good listing description. I already wrote about that. Instead, it’s about the words and adjectives real estate agents use to describe their real estate listing and community to attract potential buyers! Best Selling Property Adjectives I didn’t just make up this word list. Read more
Okay, I get it. There is nothing new under the sun. I didn’t invent anything you’ve never heard of before. But I do think this is a list of the more obscure real estate marketing strategies. We’re not talking the boring stuff like real estate website blog posts, content marketing, Read more
The riches are in the niches! I’m not sure who was the first to come up with that expression, but I first heard it from Pat Flynn, a great resource for small business people and online entrepreneurs (his book “Will It Fly” is a good one for new agents!). This Read more