Whether you are starting from scratch or reinventing yourself, spending time on your real estate brand sooner rather than later will save you headaches down the road. Once a brand establishes itself in the mind of the consumer (for better Read more…
This isn’t a how to make a good listing description. I already wrote about that. Instead, it’s about the words and adjectives real estate agents use to describe their real estate listing and community to attract potential buyers! Best Selling Read more…
DJI DJI is a Chinese company that is the leader of the pack in drones and aerial photography. They make gimbal stabilization technology not just for drones but for handheld gimbals as well. DJI is one of the most trusted Read more…
TL;DR: Pocket Listings are NOT put in the multiple listing service (MLS). Coming Soon listings ARE put in the MLS. Read more on why pocket listings are bad! Coming soon listings are good! And also why real estate agents shoot Read more…
I try to review lots of different real estate software tools here on Hooquest. And I do my best to shoehorn those tools into a category. But some technologies in the real estate industry are just too unique or special Read more…
Online community generated courses like Udemy have started to gain significant adoption. I am excited about platforms like these, and see them as potentially major disrupters in their own right over time, taking on the sclerotic US licensing, credentialing, and Read more…
We’re not talking commercial analytics, public record information, property data, and AVM companies. I’ve written about those companies in another article. We’re also not talking about general market stats. If you want to know the market trends, I recommend checking Read more…
So, you think you want to become a real estate agent? Or maybe you’ve already got your real estate license and are well on your way! Here are all the things you should (and shouldn’t) be thinking about based on Read more…
It’s too easy to overspend as a new real estate agent. CloudCMA is only $30/mo! A Placester is $99/mo! Mojo Dialer is just $60/mo! (Note: I’m not sure exactly what these products are selling for at the moment). That is Read more…
Okay, I get it. There is nothing new under the sun. I didn’t invent anything you’ve never heard of before. But I do think this is a list of the more obscure real estate marketing strategies. We’re not talking the Read more…